Find Your Situation
Most people arrive here with a specific problem. Pick the one closest to yours; each group starts with the page we'd read first.
New to Tracking
For: anyone who's heard they should track but isn't sure what that means.
- What Is Click Tracking — start here: the basics in ten minutes
- UTM Parameters Guide — then tag your links properly
- Conversion Tracking Guide — then record sales and leads
- What Is Ad Attribution — then decide who gets credit
- Click IDs Explained — then learn what click IDs do
- Tracking Glossary — keep this open for the jargon
Choosing a Tracker
For: marketers comparing tools before they buy.
- Best Click Tracking Software — start here: our ranked picks
- ClickMagick Review — our full ClickMagick verdict
- ClickMagick Pricing — what each plan includes
- ClickMagick Alternatives — other tools worth a look
- Best Free Click Tracking Software — if budget is tight, the free options
- Comparisons — every head-to-head comparison
When Your Ad Numbers Look Wrong
For: advertisers whose dashboards don't match their bank account.
- Facebook Ads Not Tracking Conversions — start here: the common causes
- iOS Tracking Changes — what Apple's privacy rules changed
- Conversions API Explained — sending conversions from a server
- Server-Side Tracking — server-side tracking in plain English
- Cross-Device Tracking — when buyers switch devices
- Facebook Attribution Settings — why Meta's windows change your numbers
- Cookie Consent Tracking — when a cookie banner hides conversions
Just Signed Up for ClickMagick
For: new users who want clean data quickly.
- ClickMagick Setup Guide — start here: the first install
- ClickMagick Integrations — connect your store or funnel
- ClickMagick Facebook Ads Tracking — send conversions to Meta
- ClickMagick Google Ads Tracking — send conversions to Google Ads
- ClickMagick Audience Optimization — turn on Audience Optimization
- ClickMagick Links vs Campaigns — links or Campaigns?
- ClickMagick Not Tracking Conversions — if something isn't tracking
For Affiliates
For: affiliates promoting offers with paid, email or social traffic.
- How to Track Affiliate Links — start here: tracking links to commissions
- Postback URL Tracking — getting sales back from networks
- How to Track Solo Ads — checking solo ad vendors
- ClickMagick for Affiliate Marketing — ClickMagick's affiliate tools
- ClickMagick for ClickBank — tracking ClickBank sales
- ClickMagick Native Ads — tracking native ad traffic
- Best Affiliate Link Tracking Software — affiliate tools compared
Better Results From Your Spend
For: anyone ready to optimise, not just measure.
- How to Calculate ROAS — start here: know your real return
- Multi-Touch Attribution — credit the ads that start sales
- Split Testing Links — test pages and offers by sales
- Click Fraud Prevention — stop paying for bots
- ClickMagick Click Shield — block bad clicks automatically
- How to Calculate CPA — know your real cost per sale
- Customer Lifetime Value Tracking — judge ads by customer value
- Incrementality Testing — prove which ads cause sales
Stores and Agencies
For: ecommerce brands and teams managing several accounts.
- ClickMagick for Shopify — start here if you sell on Shopify
- ClickMagick for Agencies — start here if you manage clients
- ClickMagick vs Triple Whale — ecommerce analytics compared
- Offline Conversion Tracking — crediting phone and in-person sales
- ClickMagick for WooCommerce — tracking a WooCommerce store
- ClickMagick for GoHighLevel — agencies running GoHighLevel
- Triple Whale Alternatives — ecommerce attribution options
Selling Courses or Coaching
For: course creators, coaches and funnel builders running launches.
- ClickMagick for Course Creators — start here: tracking launches and upsells
- ClickMagick for ClickFunnels — tracking ClickFunnels sales
- ClickMagick YouTube Ads — crediting YouTube ads fairly
- Hyros Alternatives — if Hyros is out of budget
Switching Trackers
For: anyone outgrowing or leaving their current tool.
- RedTrack Alternatives — start here if you're leaving RedTrack
- Voluum Alternatives — leaving Voluum
- Best Server-Side Tracking Tools — adding server-side tracking
Browse by Section
Prefer to browse? Every ClickMagick page lives in the ClickMagick hub, every head-to-head in comparisons, and every tutorial in guides.
Frequently Asked Questions
What's the difference between this page and the guides hub?
The guides hub groups tutorials by topic. This Knowledge Hub groups every page on the site, including reviews and comparisons, by the situation you're in.
Where's the best place to start?
If you're new to tracking, read what click tracking is. If you're choosing a tool, read our best click tracking software roundup. If your numbers look wrong, start with why Facebook ads aren't tracking conversions.